Reflecting on 2023: A Year of Challenges, Growth, and Gratitude

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As we approach the end of another transformative year, it’s with both reflection and anticipation that I share my journey with you. The year 2023 has undoubtedly been filled with challenges, but it has also been one of the most rewarding periods for Myk Baxter Marketing. We’ve had the privilege of collaborating with exceptional clients […]

Navigating the Storm: A Guide to Handling Clients in Digital Marketing Crisis

In the fast-paced world of digital marketing, unexpected crises can arise, posing challenges for both marketers and their clients. Whether it’s a social media backlash, a sudden drop in website traffic, or a PR nightmare, how you handle the situation can make all the difference in maintaining client relationships. In this blog post, I’ll explore […]

Unlocking Success: A Comprehensive Guide on Building a Social Media Channel with Exceptional Engagement from Scratch

In the ever-evolving landscape of digital communication, establishing a robust social media presence is pivotal for individuals and businesses alike. This comprehensive guide will walk you through the step-by-step process of building a social media channel from scratch and fostering exceptional engagement. 1. Define Your Objectives: Before embarking on your social media journey, outline clear […]

Mastering the Art of Personalised Marketing: A Comprehensive Guide

In the ever-evolving landscape of digital marketing, one strategy has consistently proven to be a game-changer – personalized marketing. Tailoring your marketing efforts to meet the unique needs and preferences of your audience can significantly enhance customer engagement and boost conversion rates. In this guide, I’ll explore the key steps to deliver personalized marketing and […]

Unlocking Holiday Success: Last-Minute Christmas Marketing Tactics for December 1st

Happy December 1st, marketers! As we usher in the festive season, it’s time to kick your Christmas marketing strategies into high gear. While you might feel like time is running out, fear not! There are still plenty of last-minute tactics you can deploy to maximize your holiday sales and spread the joy to your customers. […]

Navigating the Digital Landscape: Top Mistakes to Avoid Before Launching Your Brand Online

Launching your brand online is an exciting endeavour, but it’s crucial to tread carefully in the digital landscape. With countless opportunities and potential pitfalls, avoiding common mistakes can make all the difference in your brand’s online success. In this blog post, we’ll explore the top mistakes to steer clear of before introducing your brand to […]